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Inclusive language. Culture change. Tone of voice not being a ‘nice to have’. Just a few of our favourite topics, and things we talked about on The Inspiring Change podcast.
We're joined by Catherine Brew-Cain, Head of Corporate Brand Marketing and Voice at McKesson. Find out how the 186-year-old healthcare company is using language to evolve its brand.
Today we’ll be speaking about the risks and rewards about having a distinctive voice in the super regulated world of asset management. Joining us is Kevin Knighten, Global Brand Director and man in charge of all things language at asset management firm, Franklin Templeton.
Lacy Rohre on her mission to turn around EA's customer experience by talking to players like players. And feeling ‘verklempt’.
Google’s naming guru, Amanda Peterson, talks about cats, Bundt cakes, keeping secrets, and names. And will the robots replace us all?
Break up all those Zoom invites with something different: our latest writing tips and tricks. Enter your email to subscribe. (You can unsubscribe anytime.)